Because.....The only silly question is the one you don't ask.
China's history, culture, cuisine, landscape and mentality are rich and diverse. While fascinating, they are different and history is full of stories of foreigners misunderstanding the Chinese. However you don't need to spend years and years in China to understand these differences and how to work alongside them. We already have. In getting to know how your strategy in China may be developed, here are some starting questions:
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How can I leverage China to enhance our business at home or in global markets?
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What are the answers to your "where, when and how" of entry into China?
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Why can I not make sense of all the contradictory information?
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Am I asking the right questions? What are the right questions? What are the straight answers to my questions?
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What is the right context or application of the information for our operational reality?
Feel free to ask us your own silly questions...